Brand Value (BVI)

BRAND CHEMISTRY.

Measures brand fit by analyzing the brands followed by an athlete’s engaged audience, revealing where demonstrated audience interest already exists.

Where the next sponsorship opportunity is.

TOP 5 CATEGORIES. Select a brand category to get the fit analysis

79.6BVI SCORE

Apparel

High Fit category

Overall fit score — how well this athlete pairs with brands under this category.

Apparel brand affinity

14.7%

Nike

377.6K followers with brand affinity

6.8%

Adidas

177.7K followers with brand affinity

4.9%

Jordan

125.9K followers with brand affinity

4.4%

Gucci

111.1K followers with brand affinity

3.6%

Supreme

96.2K followers with brand affinity

3.5%

FashionNova

88.8K followers with brand affinity

Already working with

NikeGucci

Brands already resonating with the audience

The interests and brands this athlete's engaged audience already leans toward — the strongest partnership opportunities, ranked from most to least.

Nike · 5.1%

21.6K

Apple · 3.9%

16.5K

NBA · 3.6%

15.3K

Walt Disney · 3.1%

13.1K

Los Angeles Lakers · 2.9%

12.3K

Adidas · 2.4%

10.2K

Spotify Music · 1.9%

8.1K

Jordan · 1.7%

7.2K

Gucci · 1.5%

6.4K

NFL · 1.5%

6.4K

SoundCloud

5.5K

Supreme

5.5K

DC Entertainment

5.1K

FashionNova

5.1K

Polo Ralph Lauren

5.1K

Beats Electronics

5.1K

Louis Vuitton

4.7K

Starbucks

4.7K

Prada

4.7K

BMW

4.2K

Vans

4.2K

Top interests

What the audience cares about

  • 1Sports10.3
  • 2Clothes, Shoes, Handbags & Accessories8.8
  • 3Music6.8
  • 4Television & Film6.2
  • 5Travel, Tourism & Aviation5.9
  • 6Activewear5.6
  • 7Cars & Motorbikes5.5
  • 8Restaurants, Food & Grocery5.2
  • 9Electronics & Computers5.1
  • 10Fitness & Yoga4.7

Brand Visibility Inside Reels

Claro · reel 1
4s 8.6% of reel
budweiser · reel 2
28s 52.2% of reel (approximate)
BWT · reel 2
28s 52.2% of reel (approximate)
eni · reel 2
28s 52.2% of reel (approximate)
MSC · reel 2
28s 52.2% of reel (approximate)
RATP · reel 2
28s 52.2% of reel (approximate)
SALBERT · reel 2
28s 52.2% of reel (approximate)

Content signals

Top mentions

1@alpinef1team
10.1%
2@motorola_ar
10.1%
3@claroargentina
10.1%
4@ypfocial
10.1%
5@mercadolibre.arg
10.1%
6@latinsecurities
10.1%
7@buenosaires
5%
8@mercadopago.arg
5%
9@greenarmoroficial
5%
10@paxassistance
5%

See the fit. Build the partnership.

Build a partnership backed by real audience connection, measurable visibility, and proven brand fit.

Bronny James · contact details on request

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